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Super Q 1300 AM
5203 N. Armenia Ave.
Tampa, Florida 33603

Nuestro Mercado / Market Facts
  The West Central Florida Hispanic Market  
 

The Hispanic West Central Florida population has increased by 176% since 1980 and this continuing trend continues.

Over the last 10 years, the West Central Florida Hispanic mosaic has diversified dramatically with a significant and continuing migration of Mexicans, Colombians, Dominicans, and other Latina American people.
 
Tampa is the 19th Largest Hispanic Market
 

MARKET

DMA

DMA
* RANK

** RANKING

NAME

1

2

LOS ANGELES

2

1

NEW YORK

3

15

MIAMI-FT. LAUDERDALE

4

11

HOUSTON

5

3

CHICAGO

6

7

DALLAS-FT. WORTH

7

5

SAN FRANCISCO-OAK-S. JOSE

8

37

SAN ANTONIO

9

16

PHOENIX

10

100

HARLINGEN-WSCLO-MCALLEN

11

48

ALBUQUERQUE-SANTA FE

12

18

DENVER

13

55

FRESNO-VISALIA

14

26

SAN DIEGO

15

19

SACRAMENTO-STKTN-MDSTO

16

101

EL PASO

17

4

PHILADELPHIA

18

8

WASHINGTON, D.C.

19

14

TAMPA-ST. PETE

20

20

ORLANDO

21

9

ATLANTA

22

54

AUSTIN

23

6

BOSTON

24

51

LAS VEGAS

25

73

TUCSON

26

129

CORPUS CHRISTI

27

12

SEATTLE-TACOMA

28

118

MONTEREY-SALINAS

29

28

HARTFORD & NEW HAVEN

30

35

SALT LAKE CITY
 
  * Source:2002 Nielsen
** Universe Estimales
 
A Lucrative Segment to Target
 

 
Hispanic Buying Power
 
  • Hispanic Spend Over $178 Million on Household Furnishings
  • Hispanic Spend Over $570 Million on Health Care
  • Hispanic Spend Over $254 Million on Clothing
  • Hispanic Spend Over $540 Million on Groceries
  • Hispanics Dine Out Often, Spending Over $268 Million
  • Hispanics Spend Over $132 Million on Gasoline Service
  • Hispanics Purchased/Leased 9,080 New Vehicles, spending $169 Million
 
WQBN Rate Card
 
WQBN 1300 AM La super Q
Serving Tampa Bay's Hispanic community in Spanish for over 50 years!

:30

:60

Monday-Friday

A.M. Drive

6 a.m.–10 a.m.

$55

$65

Monday-Friday

Mid-day

10 a.m. – 3 p.m.

$50

$55

Monday-Friday

P.M. Drive

3 p.m. – 7 p.m.

$55

$65

Monday-Friday

Evening

7 p.m. – 11 p.m.

$45

$50

Monday-Friday

R.O.S.

6 a.m. – 7 p.m.

$55

$60

Saturday/Sunday

Morning

6 a.m. – 9 a.m.

$45

$50

Friday/Saturday

Evening

7:30 p.m. - midnigth

$45

$50
 
 
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